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Just read an article from the online Wall Street Journal. Here's an excerpt that I found interesting:



WSJ: How do you entice people to pay for Evernote?

Mr. Libin: We have a free version which is meant to be really great and full-featured, and the more people use it, the more they fall in love and want to pay for a professional version.



I must say, Phil is being consistent with Evernote's vision here - love it or hate it. 


Good to know that I've got my hands on a professional version  ;)

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