Well, in your user's opinions, it's an annoying popup. Half of us thought its recurrence was a bug, the other half thought it was spammy. I don't think most people are seeing the part of the text where it says that this is some sort of new feature. Evernote works well enough most places I use it, so if there was something I wanted to clip, I'd just try clipping it. I never ask myself "has evernote been optimized to clip this particular site?". By all means, keep optimizing stuff - making things "just work" is what makes a product great to use. But maybe don't interrupt us every time you do it. Here are three reasons this interaction may not be working the way you imagine: * The first line is "Like this page? save it", to which the user mentally responds "yeah, duh!". It looks like a user-onboarding/tutorial message, but a totally redundant one because we probably knew the primary purpose of the plugin before installing it. Most users probably close the box before reading any further. * If you alerted for a new feature like this (but with better thought-out text) every once in a blue moon, that might be ok. But I think you must have triggers for this on several sites right now because I've seen it a lot. * I think the "has user seen this yet" variable doesn't get shared across browsers. I use evernote on three different computers (work, home, laptop) and it might explain why I've seen this popup so much if it triggers the first time I open Amazon/Gmail/PDFs on each browser. This isn't the only thread where users have complained about this. So even if there are people who go "oh, neat, maybe I should try clipping this page", how often would that need to happen to compensate for those of us who uninstall the the toolbar because we don't need any extra pop-up ads in our web browsers?