Thanks for all the opinions and informative replies.
I just want to point out a lot of people are thinking Evernote as it is vs OneNote as it is, and then it becomes a comparison of compromises. Do I need cross-platerform? Do I need integration with my Office products? etc etc. In this view, yeah then it's best tool for the job I guess.
But what I'm saying is why can't we look at things in terms of potential features and then I'm wondering why EverNote lacks them. Evernote went BETA 2008, that was more than 5 years ago. As a new kid on the block, I can see them saying "let's go cross-platform", people need that. We can be simple and that will be good enough because it will be easy to use. There's no point waiting to launch the product when people can use it RIGHT now. But after you enter the market you gotta continuously evolve.
In the 5+ years since they released, I don't see why they can't have added the powerful features of OneNote. Yes, some people don't like them, but that could be as simple as adding a toggle on the menu-bar saying <Rich Text> or something to that effect that will give people the option. You can always choose not to take advantage of features in a program, but as a user you can't ADD them.
Right now, EverNote is missing a lot of OneNote features. OneNote is missing the cross-platform component. For OneNote, AFAIK they are invested in Windows so they didn't want to go cross-platform, but if they did they could do it like almost tomorrow; it wouldn't take them 5 years. I understand EverNote probably has less resources, but I'm not sure why they don't add the BEST of OneNote in 5+ years.
Anyways, IMO if MS even cared about this market segment and decided to go cross-platform they would destroy EverNote and most people would jump-ship, and those who didn't would eventually jump ship also because of the pressure of everyone else jumping ship and features that would spawn from a high market adoption. EverNote could easily just avoid this doomsday by getting better. So I'm not sure what their programmers are up to.... ?