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OK - Aretha Franklin fan here (which should get you a brain worm of those tunes for an hour or two...). Much respect to Heather Wilde, who has an daily news feed about Evernote which tipped me to this video - and also respect to Francesco D'Alessio of Keep Productive Now for backtracking (a little) on his recently very negative views of Evernote.
One third party app that didn't get a lot of love (apparently) is/ was Microsoft Cache - an "Evernote-Keep" competitor launched as a Garage project last year. It may be evidence of the difficulty of creating a competitive product in this market that Cache is being closed down... http://www.cio.com/article/3159672/windows/microsoft-kills-cache-its-note-taking-experiment-with-evernote-google-keep-aspirations.html "When Microsoft launched its Cache note-taking experiment last year, we hoped it could become Microsoft’s version of Google Keep, if Microsoft devoted enough resources to it. Sadly, that’s not the case. In a note to users, Microsoft said Thursday that it would shut down Cache at the end of February, and would no longer market it as a standalone service."