What will happen? Someday the - for EN - unexpected will happen and there'll be someone who creates a TRUE alternative... myspace is dead, instagram tries not to go down the same alley, too - like in my industry, Leica, Olympus and other brands didn't see the signs and didn't reacted... so let them refuse to hear their users... this is like buildiing up a huuuuuuge pressure of frustration which will - maybe someday - make the EN-Bubble disappear...