This pricing approach does not make a lot of sense to me, regardless if they didn't raise the price for a few years. What real improvements have I seen in the app over the last decade that justifies any price increase? Not much coming to mind.
It's an app for storing notes. At roughly $14/month for some, in the new pricing structure, it's hard to justify when you compare to all the other monthly subscriptions that everyone has these days.
I am a long time user as well and really do love some of Evernote's capabilities, but none of it is really mind-blowing, especially at $14/month. For the Apple users out there, Apple Notes is similar and free. It doesn't have some of Evernote's capabilities like the Web Clipper, horizontal rules(?) and a few other useful features, but are they worth 14 dollars a month? I think it's a tough decision.
Apple Notes doesn't quite do it for me, but I am actively looking at other options.